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We know the Switch 2 has sold incredibly well, but it’s set records for the whole gaming industry.
The console famously surpassed its predecessor’s first month sales in a matter of days, ultimately doubling it with a total of some 5.4 million units sold within its first month.
Such monumental sales numbers have had a strong impact on the gaming industry in the US in particular, according to Mat Piscatella of industry analytics firm Circana, who posted a thread on Bluesky going over the numbers.
Not only was the Switch 2 the fastest-selling game console of all time in the US, but consumer spending for game hardware and accessories reached an all-time high for the month of June.
June 2025 U.S. Video Game Market Highlights from Circana – Nintendo Switch 2 debuted as the fastest selling video game hardware device in US history, while consumer spending in both video game hardware and accessories reached new all-time June records. [image or embed] — Mat Piscatella (@matpiscatella.bsky.social) July 23, 2025 at 9:00 AM
Pulling Impressive Numbers
US consumer spending on video games, hardware, and accessories for June 2025 was up a staggering 22% from last year. The annual spending to date is lower than this time last year by 2%, but trending upward after last month.
The games on the Switch 2 have also been performing well, with Mario Kart World taking third place in best-selling games for the month, behind Elden Ring: Nightreign and Death Stranding 2, not even counting digital sales, despite being part of a bundle.
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Coincidentally, we also know Mario Kart World came in third for eShop sales as well, but we don’t have any hard numbers to add to the Circana metrics.
Mario Kart World also topped the Switch 2 sales charts (again, not counting digital), followed by physical sales of Cyberpunk 2077 and combined digital and physical sales of Rune Factory: Guardians of Azuma, a different story from the eShop charts.
It’s impressive that the Switch 2 has been able to have such an impact on the game industry and hit such numbers even after the chaos of pre-orders and early stock issues.
Hopefully it will continue to pull in good numbers going forward after this strong start, and to stay a good platform for a mix of the usual first-party releases while also managing to draw in a wider range of third-party titles.
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