Coin WorldMonday, Jul 14, 2025 3:42 am ET
1min read
Serial entrepreneur and global strategist Zak Manhire has launched Mint.io, a pioneering Web3 gaming technology platform powered by artificial intelligence. Unlike many other ventures in the Web3 space, Mint.io prioritizes the development of a genuine product that users will find valuable, rather than focusing on speculative tokens and hype cycles. Manhire, with a background in international brand-building and emerging tech companies, believes that the Web3 industry has lost sight of what true adoption entails.
“Launching a token is not launching a product,” Manhire states. “Real value comes from real use — and we’re creating experiences that users love before they even know that there’s crypto behind it.” Mint.io aims to make the entry into Web3 gaming as seamless and enjoyable as possible, allowing users to build up rewards, level up, and interact with the digital economy without needing prior blockchain knowledge. The platform’s design and interactions are crafted to be intuitive, ensuring that users can focus on the gaming experience rather than the underlying technology.
“We want people to stop overthinking crypto. We want them to play, to be involved and to enjoy,” Manhire explains. “And while they do, the token economy works unobtrusively, in the background — creating value that is real, not just marketed.”
Mint.io leverages AI to accelerate the production cycles of games, enabling the delivery of narrative, art assets, and token utility mini-games within just 10 days. This rapid deployment model supports weekly releases, dynamic quests, and experiences that are tightly integrated with the platform’s reward and engagement loops. Every new game contributes to the ecosystem, enhancing retention and reward mechanics, token burns, and access rights. With AI as its engine, Mint.io is scaling faster and more intelligently than its competitors.
“Every new game builds in the ecosystem – retention mechanics, reward mechanics, token burns, access rights,” Manhire says. “And with AI as our engine, we’re scaling faster and smarter than anyone else in the category.”
Manhire’s vision for Mint.io is centered on long-term value creation rather than short-term gains. He challenges the prevailing notion in the Web3 industry that an increasing token price equates to success. “If you turn the price into the product, you’ve lost,” he warns. “We’re not here to spin hype. We’re trying to build something sticky, sustainable, and that people actually enjoy. Something that lasts.”
Mint.io stands in stark contrast to the hype-driven nature of the Web3 industry, offering playable content, real-time innovation, and utility-first mechanics. The platform is backed by a quiet confidence in product-led growth, focusing on delivering a compelling entry point into the decentralized economy. Mint.io combines rapid game development, intelligent reward mechanics, and a user-first philosophy to achieve this goal.
