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The future of gaming has arrived, and it’s more dynamic than ever. Activate, the leader in live, active gaming experiences, has officially announced the Activate Global League, a first-of-its-kind international competition designed to merge the excitement of esports with the high-energy thrill of in-person interactive gaming. With teams forming across North America, Europe, and the U.A.E., players of all ages will now have the chance to represent their local Activate venue on a truly global stage.
What Makes the Activate Global League Different
Unlike traditional esports, where players compete from behind screens, the Activate Global League brings physical skill, strategy, and teamwork into play. Fans and competitors alike can step inside their local Activate location and face off against teams worldwide, creating a bridge between digital competition and physical, social interaction.
Every team consists of three or more players, giving families, friends, and co-workers a unique way to collaborate while testing their endurance and reflexes. The result is a blend of strategy, athleticism, and camaraderie that pushes competitive gaming to new heights.
Adam Schmidt, CEO and Co-Founder of Activate, shared the vision behind the launch: “From the beginning, Activate was built to be replayable, social and cooperative. The Activate Global League takes that vision to the next level. Now players in North America, Europe and the U.A.E. can go head-to-head, creating a community that unites competition and connection across borders.”
How the League Works
The inaugural season of the Activate Global League kicks off on September 22, 2025, with registration now officially open. Teams that sign up will enjoy five weeks of guaranteed gameplay, featuring 90-minute matches each week, followed by an intense two-week playoff and championship round.
Here’s what players can expect:
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Worldwide Competition: Compete globally while playing locally at your nearest Activate.
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Seasonal Play & Championships: Seven weeks of action, including playoffs and finals, for only $99 per player.
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Flexible Schedule: Matches are played on Mondays and Tuesdays, making it easier for busy schedules to participate.
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Rewards & Recognition: Winning teams earn coins, exclusive bragging rights, and a permanent spot on the Activate Wall of Fame.
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Inclusive Gameplay: Anyone aged six and older can join, with divisions created to match players by skill level.
With this structure, the league ensures fairness and inclusivity while maintaining a competitive edge that will appeal to serious gamers and newcomers alike.
An Experience Built for Everyone
The Activate Global League is not just for elite players. By designing the competition to be accessible across all skill levels, Activate has created an environment where anyone—from kids to seasoned adults—can experience the excitement of international competition. Families can form their own squads, businesses can encourage team-building through gameplay, and groups of friends can turn casual fun into serious competition.
This inclusivity ensures that every participant finds their place in the league while strengthening the social connections that make active gaming unique.
Special Early Bird Incentives
To celebrate the launch, Activate is offering an Early Bird Special. Teams that register with at least three paid players by August 31 will receive a $100 Activate gift card. It’s an incentive that rewards both early commitment and community building, encouraging teams to prepare ahead of the official start date.
Global Reach, Local Connection
One of the most exciting aspects of the Activate Global League is how it connects people globally while still keeping the experience local. Players don’t need to travel internationally to compete—every match takes place at their nearest Activate location. This model allows participants to stay rooted in their communities while sharing the thrill of competition with teams from around the world.
Activate’s growing presence across multiple continents sets the stage for the league’s expansion in the years to come, potentially making it one of the most innovative and inclusive gaming competitions in history.
Registration and Next Steps
Registration is now live. Players and teams interested in joining can visit playactivate.com/leagues for details and sign-up information. To explore local locations or learn more about Activate’s unique brand of active gaming, visit playactivate.com or follow @activategames on Instagram and TikTok.
With the launch of the Global League, Activate has transformed the concept of competitive gaming, creating a hybrid experience that is as physically engaging as it is socially rewarding. For those who love esports, fitness, or simply finding new ways to connect with friends, this is the beginning of a new global community.
