Global Gaming League signs multiple deals with publishers to bring top games to its competitions.
The Global Gaming League (GGL) announced Monday that it has secured licensing deals with multiple game publishers that will allow it to operate various competitions in its league.
Financial terms of these various deals were not disclosed.
GGL signed deals with Activision Blizzard, Bandai Namco, Capcom, EA, Tetris, and Ubisoft, among others, giving them the ability to host and stream competitions using such games as Tetris, Trackmania, Call of Duty, Tony Hawk Pro Skater, Brawlhalla, and Tekken, among others. The company listed “Rocket League” as one of the titles that would be part of the competition, but did not mention an agreement with Epic Games in its announcement.
“Everyone gets excited and understands the impact GGL will have after I explain the vision,” said Clinton Sparks, Founder and CEO of the Global Gaming League. “Gamers come in all ages and there hasn’t been anything that brings games and gamers from different generations together, until now. With these partnerships, we are able to bring game titles from different genres and eras that attract everyone to the same place. This League will uplift the whole industry, showcasing every aspect of the gaming world from publishers, to those that make the actual hardware, to sponsors and most of importantly to the gamers among us, everywhere.”
Currently in its first season, or “SZN Zero,” GGL describes itself as a league made up of “celebrity-owned teams with four player rosters.” Those celebrities include hip hop artists T-Pain, TikTok content creator Bryce Hall, hip hop artist Flavor Flav and professional wrestler and WWE Hall of Famer Ric Flair. The GGL is hosting its competitions at the 43,000-square-foot Campus by Vū facility in Las Vegas, Nevada.
In April, GGL announced that it raised $10 million USD in a Simple Agreement for Future Equity (SAFE) round led by Solyco Capital. GGL was founded by music producer and entrepreneur (and former XSET Co-Owner) Clinton Sparks, in partnership with music artist T-Pain and tech executive Jeff Hoffman (Priceline, UBid, Booking.com).
James Fudge
With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.
