What on earth happened to the Games Workshop logo?

If you’re a nerd of a certain age, the red and yellow Games Workshop logo will be immediately familiar. It once emblazoned the little shops in city centres across the country where you could buy little plastic (or resin, or pewter) men (or elves, or dwarfs) and battle them against one another using an arcane set of rules.

These shops, once simply called Games Workshop, now refer to themselves as Warhammer in an attempt to associate the brand more closely with the games being played rather than the corporate entity behind them, which has gone on to become one of Britain’s great success stories. The Nottingham-based firm shared £18 million with staff in 2024 following pre-tax profits in the hundreds of millions.

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Ian Evenden has been a journalist for over 20 years, starting in the days of QuarkXpress 4 and Photoshop 5. He now mainly works in Creative Cloud and Google Docs, but can always find a use for a powerful laptop or two. When not sweating over page layout or photo editing, you can find him peering at the stars or growing vegetables.