July 15, 2025
Multiple Groups Rally Against AB 831 in California
The Social & Promotional Games Association (SPGA), an organization dedicated to promoting regulated sweepstakes gaming, has announced that numerous groups have joined its campaign to oppose California’s Assembly Bill 831. This bill, if enacted, would effectively prohibit sweepstakes gaming throughout the state, threatening the local sweepstakes industry.
Concerns Over the Ambiguity of AB 831’s Language
The SPGA has highlighted that the bill’s current wording is vague and potentially problematic. They reveal that the bill emerged through a “gut-and-amend” legislative approach, resulting in broad and unclear phrasing. The association warns that this could cause significant legal confusion, as the bill might not only ban casino-style sweepstakes but also many standard sweepstakes and promotional activities.
Joining the SPGA in opposing this legislation are several influential organizations, including the American Civil Liberties Union (ACLU), the Association of National Advertisers—which counts major corporations like Google and NBCUniversal among its members—American Transaction Processors Coalition, Californians United for a Responsible Budget, Social Gaming Leadership Alliance (SGLA), and Virtual Gaming World.
This coalition argues that the bill needs extensive revision to clarify its intent, mitigate legal uncertainties, and avoid unintended negative effects on lawful promotional practices.
SPGA Expresses Gratitude to Coalition Members
A spokesperson for the SPGA expressed appreciation to all supporters rallying against AB 831. The spokesperson emphasized that the broad spectrum of groups involved, ranging from civil rights organizations to industry leaders, underscores a common concern that the bill could unintentionally disrupt legitimate promotional games without providing clear protections for consumers.
Ongoing Legal Battles in California’s Gaming Industry
Meanwhile, California’s daily fantasy sports (DFS) sector is also under scrutiny. Several lawsuits have targeted DFS operators such as FanDuel, DraftKings, Underdog Fantasy, and PrizePicks, with plaintiffs asserting that these fantasy sports games should be classified as gambling and banned. California Attorney General Rob Bonta has publicly supported this position.
Additionally, tribal gaming entities have contested the expansion of prediction markets like Kalshi. Despite the rising popularity of this market segment, tribal and commercial sports betting stakeholders argue that these new platforms create an uneven playing field compared to traditional wagering operations. This ongoing legal contention adds to the complex regulatory environment facing gaming in California.
