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The global games industry is expected to make $188.9 billion in 2025, a 3.4% increase from the previous year.Â
That’s according to Newzoo’s latest forecast, which marks a revision from its previous forecast of $186.1m made earlier this year. The global games market is estimated to surpass $200 billion by 2027, at a CAGR of 3.3%.
Its new predictions show that mobile remains the largest segment and is projected to reach $103.1bn in 2025, a rise of 2.9% year-over-year. The firm anticipates the mobile games market to hit $107.7bn by 2027, at a CAGR of 2.4%.
Meanwhile, the market intelligence firm has also revised its 2024 estimates. It now claims that the games industry generated $182.7bn last year, growing by 3.2% compared to 2023.
Previous estimates claimed the sector would make $177.9m for the year, which would have represented flat growth of 0.6%.
In 2024, mobile saw a 5.5% revenue increase to $100.3m, driven primarily by strong performance in the Americas and Europe. Notably, China’s mobile market outperformed expectations with a 3.1% rise. China’s total market also experienced a year-over-year growth of 5.6% in 2024.
Top-performing mobile titles around the world included Monopoly Go, Royal Match, Roblox, Last War: Survival, Whiteout Survival, and Brawl Stars.
Looking aheadÂ
Newzoo also found that regulatory changes such as the Digital Markets Act (DMA) in Europe and recent US rulings are reshaping game distribution.Â
While the rise of direct-to-consumer platforms and alternative app stores may alter how revenue flows, these shifts are expected to redistribute spending rather than significantly increase it, it said.
Though market intelligence and research companies have different methods for generating estimates, shifts to private DTC platforms could have an impact on how data is curated and the accuracy of these estimates in future.
Find out more about the global games market and China’s growth at the Pocket Gamer Connects Summit Shanghai on July 30th.
